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Joe Fresh



joe fresh





I left with these.  For now. . .



Joe Fresh




This is still a new brand to New York so I popped into their 5th avenue shop to check it out.



I only had a couple of minutes but did notice all the clean silhouettes everywhere e.g the white neoprene dress shown above.  I will pop back there soon to take a closer look.



These leather platforms got my heart so I left with those.  Instant minimalism update!



Check out their site here where the above spring 2012 pictures are from.